Rekindling Childhood Pastimes

Caitlin and I always like to work in a little craft session or ten throughout any given year, and what better time than the holiday season to put our skills to use!? Thus, we decided to wood burn some FUNtastic Christmas ornaments to gift to our families. It helped keep our Holiday spending budget within limits and also allowed us to rekindle our childhood pastimes as "master wood-scorching artisans."

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A year of risks, reward, and sometimes awards.

2015 has been quite the whirlwind experience, both professionally and personally.

After making some big decisions in 2014 and accepting a job offer in California, both Caitlin and I picked up and moved nearly 3,000 miles away to San Francisco's East Bay to explore west coast life. And explore we did! 2014 and 2015 were filled with unforgettable travels and the memories to last two lifetimes. We immersed ourselves in the many rich cultural experiences California has to offer, from new friendships, endless winery tours, spectacular city views, and hiking in Yosemite National Park, to the wintery wonders of Lake Tahoe, the excitement of Los Angeles, and all those offbeat towns and adventures in between.  
Jess Glebe Design

But it wasn't all fun and games. It was also a lot of work.

In addition to my full-time position at E&J Gallo Winery for the year and a half we lived in the East Bay, I continued to take on more (and more) freelance as I have done for the last ten years—often averaging 65+ hours a week when all was said and done. (Where did I find the time to do all that exploring, right?!) 

While in California, I was hired by Todd Parsons of State Street Honey in Redwood City, CA to create an exciting brand identity and package design for his award-winning honey. What a fun project this was! Not only did I enjoy the entire process of working with Todd to create an impressionable and lasting logo for him, but I've also enjoyed seeing the design earn prestigious recognition in the creative field ever since, as it's garnered "buzz" on (among other design blogs) and earned a GDUSA 2015 award for logo design. I'm really looking forward to designing his ever-growing product line and continuing to help turn his business into a full blown apiary extravaganza in the coming year!

In addition to the work I've done for State Street Honey, I've also enjoyed creating a plethora of logos, print collateral, and packaging for countless other great clients.

Below is a sampling of some of the logo and package design work I've developed in 2015.

At the end of the day, home is where the heart is.

While we cherished our time in San Francisco, we had certainly left our hearts in Philadelphia when we moved...So we came home to reclaim them. Since our move back east in October, I've officially taken the plunge into "Full-Time Freelance Design" and Caitlin Riley continues to work with me to provide her invaluable copywriting services to a variety of clients—masterfully sculpting and giving brands their voice. Check out her creative and copywriting work at, and check back in with Jess Glebe Design in the near future to see the latest work I've posted to my portfolio.

In 2016 I look forward to expanding my client base and helping many more folks grow their business. As always, thank you for your support and interest in my work!

The Food Project Logo Featured in LogoLounge 9

I am excited to share that my logo for The Food Project was selected out of over 22,000 logos to be published in LogoLounge Vol. 9. The logo was designed as part of a college branding class many years ago. The Food Project is an existing non-profit organization which everyone should check out. This identity is the second of my designs selected to be in the LogoLounge book series, and I hope it is not the last! 

Below is an excerpt from the announcement:

We are pleased to announce judging for LogoLounge 9 is complete and all winners have been notified by email. More than 22,000 logos were considered this year and only the top designs remained. Winning logos will be published in one of the best-selling graphic design book series in the world, which will be released by HOW/F+W Media, Inc in early 2016.
We would like to thank our overly talented and hard working panel of international judges for this years competition: Kendrick Kidd of Shepherd Agency, Matt McCracken of Doublenaut, Sebastian Padilla of Anagrama, Ian Paget of LogoGeek, Tracy Sabin of Sabingrafik, Christopher Simmons of MINE, Matt Stevens of Design Office of Matt Stevens, and Alina Wheeler of Designing Brand Identity.
Thank you to all LogoLounge members who participated, and for your dedication to continuing to push the limits of design and create beautiful, inspiring art to be enjoyed across the globe.

ABC's Shark Tank Sinks Its Teeth into Southern Culture Artisan Foods

I had the great pleasure of watching one of my previous clients, Erica Barrett on ABC's Shark Tank (Episode 520) lastnight. She has officially teamed up with Barbara Corcoran to take Southern Culture to the next level! I am proud and happy to have had the chance to work with Erica on her Brand Identity and very first SKUs in her ever-expanding line of pancake products. See my work here. Congrats to you, Erica!


Rise & Shine, my letterpress business cards are here!

I've been excited about these puppies for a while now. I finally got up the nerve to have my business cards printed the good old fashioned way—letterpress. Thanks to Rise and Shine Paper, my precious (insert creepy Lord of the Rings Gollum voice here), beautiful little business cards are here. I'm thrilled to have them in-hands, and proud to put them into the hands of my contacts and potential clients.
We all have mobile devices which offer about 100+ ways to save and store contact information, but nothing will ever replace the tactile awesomeness that is letterpress. 
Cards printed 1/0 on 600gsm Crane's Lettra with Painted Edges

Cards printed 1/0 on 600gsm Crane's Lettra with Painted Edges

Milk Money

Everyone needs a little milk money...and everyone needs to have a little fun with type. (Provided you know what "type" is—and if you don't, you're not permitted to have fun with it). Typography is both a wonderful attribute of, and an essential component of design.

So tonight during my weekly search for freelance, I stopped mid-stream to create a cutesy-poopsy logotype for my moonlighting alter-ego, "Milk Money," or "Milk$" respectively.
After you're finished reading this, you should hop on over to House Industries to check out a kick-ass type foundry based out of Brooklyn, NY. Here's why you should check them out (no, they haven't paid me to link to their site).

"Known throughout the world as a prolific type foundry, House Industries has made a considerable impact on the world of design. House Industries fonts scream from billboards, wish happy whatever from tens of thousands of greeting cards, serve as the basis for consumer product logos and add elements of style to a wide range of mainstream media...Their typography deftly melds cultural, musical and graphic elements. From early forays into distressed digital alphabets to sophisticated type and lettering systems, House Industries’ work transcends graphic conventions and reaches out to a broad audience."

Doodle Everywhere

Design is fun. Drawing is fun. But doodling is the best. For old-school, fun-loving little moments where I feel like reminiscing about childhood and all of the fun I had sketching to the beat of my own drum (or crayon nonetheless), I break out my set of Shower Crayons.
They keep the magic of imagination alive...even for adults like me! And apparently I'm not alone in this—exhibit A; an adorable blog "How to Make Love Stay" highlights the magic of Shower Crayons in "The Shower Crayon Chronicles". Enjoy!

Sudsy Sensations

As if designing day and night weren't enough to fuel my "design fire," I also recently took up soap making. Not only does it allow me time away from the computer, but it also allows me the opportunity to stimluate my other senses. I can create something both visually satisfying and olfactorily-fascinating. I just coined that term—I'm pretty sure it won't show up in the dictionary just yet. Give it time.
In any case, I wanted to share some of the soaps (and subsequent packaging which i simply had to create for them). I'm only sorry you can't smell them from here.

Inspiration Central

Have a look at a blogpost I wrote a while back for Bailey Brand Consulting These things still hold true:
I get excited about the little things in life. And I think that’s pretty amazing.
Sounds, places, tastes, thoughts, people…you name it, I’ll probably  start hopping up and down about it like a hyper-active rabbit. Take  nature, for instance. Now THAT’s something to write home about. Yes,  good old mother nature takes my breath away just as easily as it does  the next tree-hugger (though I usually consider myself to be more of an  avid iMAC-hugger).
I’ve had a thing for little Miss Nature for as far back as I can  recall. Always amazing, never falling short of impressing, and  constantly inspiring me to create. It’s no wonder I frolicked down the  path of design as I did. It’s in my nature to design—to see the  beauty in details, make order out of chaos, communicate on a multitude  of levels…the whole nine. It’s not everyday that people walk outside and  actually feel the air on their face, stare up at the clouds reveling in astonishment, or listen to the trees conversing around them (let’s not discount those dang  chipmunks, either). I’ll never stop pointing out the clouds to my  friends, pulling leaves from trees to stare closely at their teeny tiny  veins, or yelling “Do you smell that?!!?” with a smile as I drive by  honeysuckle bushes.
To just stop and drink everything in—that’s exciting for me. It is  this excitement for the little things, and probably a plethora of other  influences no doubt, that inspires me to design.  And that, my friend,  is pretty big.